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For B2B companies with product-market fit

LinkedIn outreach from your team's profiles.

Connection requests and messages from your team's profiles, every reply routed to a rep. Every inbound request and profile visit is enriched, checked against your CRM and scored, so only the ones who fit get a message.

  • Every inbound connection request and profile visit enriched and checked against your CRM
  • Site visits, hiring and tech changes weighed before anyone writes a word
  • High-intent fits get a personal note and a Slack alert, other fits an opener, and the rest no message
  • Every reply routed to a rep, aiming for a qualified conversation
The LinkedIn Inbound process we run, mapped end to end
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See every step in the playbook

Map it, build it, run it.

The system we build and run for you, in three stages.

1

Map

  • Every inbound request and profile visit caught
  • Each profile enriched and checked against your CRM
  • Site visits, hiring and tech changes added
2

Build

  • A fit or not a fit, decided first
  • How hot, from the signals
  • A personal note for high-intent fits
  • An opener for other fits, and nothing for the rest
3

Run

  • Messages from your team's profiles
  • A Slack alert on every high-intent fit
  • Every reply routed to your rep
  • Aiming for a qualified conversation

Four steps are yours. We run the rest.

What the work looks like on your side, and everything we take off your plate.

You

  1. Connect your team's profilesRequests and messages come from your team's own LinkedIn profiles.
  2. Approve the ICPOne written definition of who to target, agreed with you before anything sends.
  3. Approve the messagesYou sign off on the personal note and the opener before anything sends.
  4. Take the conversationsReplies are routed to your rep, who answers like a person in a DM.

Revgrowth

  • Catch the inbound signal
  • Enrich the profile and check the CRM
  • Add site and company signals
  • Score fit and timing
  • Message by intent
  • Work the conversation

What happens after you sign.

About three weeks from kickoff to the first requests, then the same rhythm every week.

From kickoff to the first requests

  • Yours
  • Ours
  • Together
  1. Form and kickoff callA 15-minute form, a 30-minute call and a written recap the same dayTogether, Week 1
  2. Connect your team's profilesThe profiles your buyers already recognise, set up to sendYours, Week 1
  3. Send your lists and accessCRM access, the accounts to leave out and your won and lost dealsYours, Week 1
  4. Your ICP and segments, writtenFrom your deals, your calls and your marketOurs, Week 2
  5. The target list, builtVerified profiles, checked against your CRM and your existing connectionsOurs, Weeks 2 to 3
  6. Approve the ICPIn writing, within three business daysYours, Week 2
  7. Inbound signals switched onEvery request and profile visit caught, enriched, checked against your CRM and scoredOurs, Weeks 2 to 3
  8. Sequences and copy, writtenA connection note that never pitches, three opener variants and three messages at mostOurs, Week 3
  9. Approve the list, sequences and copyBefore anything sends from your profilesYours, Week 3
  10. Replies routedA shared inbox, your CRM and a Slack alert for high-intent fitsOurs, Week 3
  11. First requestsPaced under the weekly cap on each profile, then scaled once the accept rate clears 40%Ours, Week 4

The first request date holds when your approvals come back within three business days. Each day of delay moves it by a day.

After launch

  • Every working dayRequests, profile views and follow-ups from your team's profiles: up to 100 requests a week per profile, with hours between actions.
  • Every replyAnswered by a person, never a bot. Positive replies land in your CRM with the full thread, the campaign and the trigger.
  • Every visit and requestEnriched, checked against your CRM and scored. High-intent fits get a personal note and a Slack alert.
  • Every opener testThree variants tested live, and the winner scaled once the accept rate clears 40%.
  • Every weekA written read on accept rate by opener and by profile, reply rate, and what the replies actually said.
  • Every profileWatched for pacing and warnings. A restricted account costs far more than a slow month.

Everything else you'd ask

How soon do the first requests go out?

About three weeks after kickoff, once you approve the list, the sequences and the copy. Requests start paced inside LinkedIn's limits and scale once the accept rate clears 40%.

Whose profiles send?

Your team's. Requests and messages come from the profiles your buyers already recognise, never a stranger's.

Do we approve what goes out?

Yes. You approve the list, the sequences and the copy before anything sends.

How many requests go out?

Up to 100 a week per profile, about 400 a month, paced across working hours with hours between actions.

How many messages does a prospect get?

Three at most: the connection note, one follow-up on accept and one close. The note never pitches, and a prospect sits in one campaign at a time.

Who answers the replies?

A person, never a bot. Any reply leaves the sequence. Positive replies go to your rep with the full thread, the campaign and the trigger, and land in your CRM.

What do you report on?

Every week: accept rate by opener and by profile, replies split into positive, neutral and not right now, and what the replies actually said.

Could our profiles get restricted?

We run inside the limits LinkedIn enforces: a weekly cap per profile, hours between actions, and no one contacted from two profiles. Every profile's pacing and warnings are watched.

Book a strategy call.

Thirty minutes with Adam. We map your market with you and walk through the first campaign we would run.

The other services.

Every program runs on one map of your market, so the channels work together.